I’m Paul, a lead interaction designer at NHS England, based just outside Manchester.
I have over 20 years’ experience designing and building digital products and services. I work with researchers, clinicians, developers and other designers to understand problems, test ideas and make services easier to use.
My background combines interaction design and frontend development. I use code to prototype ideas, and I care about accessibility and how a service works beyond an individual screen.
At NHS England, I work on urgent and emergency care services, including NHS 111 online. I’m exploring how AI-assisted navigation can help people find the care they need, and how to make those interactions understandable.
I also mentor designers and contribute to the NHS Design System, NHS Prototype Kit and NHS Frontend. I enjoy helping teams share what they learn and giving other designers room to develop their own judgement.
Earlier roles have included work with the BBC, DWP, the National Lottery Heritage Fund and the planning data team. My weeknotes are where I reflect on work and life as they happen.
I was the first designer hired for a newly established digital department within the UK's largest independent pharmacy business.
I worked with senior leadership to hire the team and shape its approach to design. We built prototypes to test our riskiest ideas and assumptions with users.
I worked in frontend development for DWP Digital, formerly the Business Transformation Group.
I worked in a multidisciplinary team, using user-centred design to develop end-to-end services for citizens and government.
I worked closely with the Government Digital Service and other lead frontend developers to champion progressively enhanced, accessible and efficient digital services.
